Oct 2016

SMS Marketing!


If you live in today’s world and have a mobile phone, you have without a doubt received an SMS from a company or institution offering you some kind of deal or informing you of an upcoming event.

It could be a ‘Buy one get one free’ offer from a restaurant, or an SMS informing you that Wiz Kid and Chris Brown are performing in Mombasa. Either way, these messages are unsolicited, and to most of us, they can actually get quite annoying.

How effective are these messages?

For starters, regardless of who you are, you will check any message that you receive on your phone almost immediately. SMS’ have an open rate of 99%. Granted, you won’t be amused when you see that a certain bar is having a ladies night and they insist on letting you know three times in a day, but you will be made aware nonetheless.

However, this mode of marketing if used wisely and targeted, can prove VERY effective. Think of the possibilities in this way:

What if you could send a message to a subset of your customers who spent over Ksh 20,000 with you last month and offer them a 25% discount on their next purchase?

What if you could send a message to anyone who has purchased from you more than 10 times in the last 3 months, and appreciate them with a freebie because obviously, this is a recurring customer?

What if you run a salon or a car garage and you could SMS your regulars to let them know of the available time slots on Saturday?

What if you could do so with a couple of clicks and even schedule the messages at your convenience?

At Kopo Kopo, we enable you as a merchant to easily use SMS marketing to drive your business.

Don’t just accept payments, make them happen!

To find out more, you can reach us here

May 2016

Kopo Kopo partners with DTB(Uganda) to launch PayEasy

East Africa’s first interoperable mobile money wallet for merchants


KAMPALA, UGANDA – Kopo Kopo, a global leader in mobile money-based merchant solutions, is proud to announce the launch of PayEasy in partnership with Diamond Trust Bank (Uganda). With PayEasy, retail merchants in Uganda can now accept customer payments at the point of sale via Airtel Money and MTN Mobile Money using a single, unified account – a first in East Africa.

“We’re thrilled to launch such an exciting service in partnership with Diamond Trust Bank,” says Kopo Kopo CEO Ken Kinyua. “We share a common vision, and that is to make mobile money convenient, effortless and indispensable for customers and merchants alike.”

With PayEasy, merchants have access to a suite of web-based tools for monitoring payment activity, requesting electronic statements and settling funds to their bank account in real-time. PayEasy merchants also receive a free starter kit that includes branding and education materials to sensitize their customers and employees.

To pay a merchant via PayEasy, customers simply let the cashier know if they will be paying via Airtel Money or MTN Mobile Money, and then the cashier initiates the payment by entering the purchase amount and customer phone number on their phone. The customer is then given an opportunity to review the details before confirming the payment.

“Kopo Kopo has been serving thousands of merchants throughout Sub-Saharan Africa since 2010,” says Kinyua. “We launched the first merchant aggregator and cash advance businesses in the mobile money industry and are thrilled to now launch the first interoperable merchant wallet in East Africa. It’s an exciting time to be in the industry and we are proud to be at the leading edge.”

To sign up for a PayEasy account or learn more, simply call or visit any Diamond Trust Bank branch in Uganda.


Kopo Kopo, Inc.

Valentine Wambui

Partnerships Lead.



May 2016

We’re Hiring! Direct Sales Representative Lead

We're Hiring!

Kopo Kopo is transforming the way merchants and their customers interact in emerging markets. Kopo Kopo is leveraging the wildly successful mobile money systems in emerging markets like East Africa to build a merchant services platform that include mobile payment acceptance, merchant cash advances, and other value-added services.

The basic job functions of the Direct Sales Representative Lead is to proactively and systematically develop new direct business as a contributor while also to develop, manage, mentor the Direct Sales Representatives.

Roles and Responsibilities

  • Work with Direct Sales Representatives to ensure consistent lead generation and sales.
  • cold calling to arrange meetings with potential merchants to prospect for new business
  • Responding to online requests, email, and phone enquiries
  • Ensure that all sales representative activities are in accordance with Kopo Kopo’s guidelines or policies
  • Recruit, organize and direct sales representative teams throughout the country
  • Track sales team metrics and report data to leadership on a regular basis.
  • Coach and develop direct reports.
  • Implement performance plans according to company procedure.
  • Embody company culture and maintain high sales employee engagement.


  • Regularly meets performance targets for Sales Plan activities for the direct sales team
  • Regularly meets or exceeds sales quotas, both personal and team
  • On time performance, work ethic and quality of Direct Team and Personal Development Plans
  • Provides accurate forecasts, updates and requested reports to Director of Sales


  • Two years in a sales representative role; within fin-tech, experiential marketing, telecoms
  • One year of prior management experience or demonstrated a willingness and ability to learn management basics.
  • Strong intrapersonal skills.
  • Exceptional written and verbal communication skills.
  • Familiarity with data analysis and reporting.
  • Hardworking, persistent, and dependable.
  • Positive and enthusiastic.

If you meet the requirements, Email your CV and cover letter with subject line “Direct Sales Representative Lead ” to

Apr 2016

We’re Hiring! Technical Support Analyst

Head of Finance

Full-Time: Nairobi, Kenya

Kopo Kopo is transforming the way merchants and their customers interact in emerging markets. Kopo Kopo is leveraging the wildly successful mobile money systems in emerging markets like East Africa to build a merchant services platform that includes mobile payment acceptance, merchant cash advances and other value-added services.

As Technical Support Analyst you will be part of a rotating 24/7 Pan African support team, working closely with the wider technology team and customer engagement team for monitoring and troubleshooting. It is therefore important that you have a background in IT support and experience dealing with external and internal customers. You respond to support issues with the tenacity of a technology warrior and insist on excellence from our technology vendors and deliver excellence to our customers.


You will be responsible for following and improving the Kopo Kopo incident management process to ensure we are able to fulfil our service level agreements with our customers. Some of the key areas are:

  • Issue detection via our various monitors and other channels
  • Logging and tracking tickets
  • Updating customers and our internal teams throughout the incident management process
  • Issue diagnoses and issue resolution within the agreed timelines
  • Acquire a deep understanding of the Kopo Kopo platform and its offerings across all markets, locally and internationally with a view of being able to troubleshoot issues
  • Ability to run queries on data warehouse to solve issues (requires SQL knowledge)
  • Accurate incident reporting
  • Identifying proactive measures to improve service

Desired Skills & Experience

  • Minimum of a Bachelor’s Degree in IT or related field
  • Minimum of 1-year experience in a technology organisation, preferably mobile technology
  • Ability to engage with peers at a technical level
  • Passion for software development concepts and processes
  • Ability to communicate effectively with merchants/customers from a technical standpoint
  • Working knowledge of Ruby/Ruby on Rails or Android preferred
  • Thrive in an environment of continuous change and complexity – can drive quality insights and work independently
  • “Can do” attitude, team player, fun, energetic personality, works well under pressure

If you meet the requirements, Email your CV and cover letter with subject line “Technical Support Analyst” to

Feb 2016

We’re Hiring! Sales Account Executive

                              Were hiring! 

Full-Time: Nairobi, Coast and Western Region Kenya

Kopo Kopo is transforming the way merchants and their customers interact in emerging and frontier markets. Kopo Kopo leverages the wildly successful mobile money systems to build a merchant services platform that include mobile payment acceptance and the extension of credit to SMEs.

This position seeks to acquire new merchants to use our platform, with a particular emphasis on ensuring growing customer satisfaction. The Key Account Executive is also concerned with developing & enhancing relationships with new and existing sales channels while growing and acquiring new business. The Account Executive  reports directly to the Key Accounts Manager.


  • Direct Acquisition of High-Value Merchants.
  • Focusing on growing and developing existing high-value merchants.
  • Playing an integral role in new business pitches and holding responsibility for the effective on-boarding of new clients.
  • Management of partner relationships that will lead to increase in customer base of high-value merchants
  • Resolution of a customer’s queries within agreed time.
  • Developing and maintaining strong working knowledge of client portfolios and Kopo Kopo products.
  • Recommending and contributing to the development of new products and services.

Desired Skills & Experience

  • Bachelor’s Degree in sales, marketing or an equivalent field of study
  • Demonstrated success in selling and marketing products
  • Track record of customer-centric behavior
  • Excellent interpersonal and communication skills
  • Strong leadership, negotiation, and decision-making skills
  • Proactive and highly self-motivated
  • Willing to travel as needed
  • Experience working in telecommunication, mobile money, or financial services a plus

If you meet the requirements, Email your CV and cover letter with subject line “Sales Accounts Executive” to

Feb 2016

We’re Hiring! Grow Sales Associate

Kopo Kopo Business OS

Full-time-Nairobi, Kenya

Kopo Kopo aspires to change the way businesses access financial services in emerging and frontier markets. We are partnering with wildly successful mobile money systems like M-PESA to build a lending platform that enables businesses to access credit and other value-added services through digital payment acceptance.

The Grow Sales Associate will work under in the Grow Department: Kopo Kopo’s division responsible for its cash advance service offered to merchants on the Kopo Kopo platform. Principal duties will involve: actively selling to eligible merchants and converting them to Grow customers, and ensuring their assigned market segment is well supported.

Primary Duties and Responsibilities


  • Contacting and understanding the financing needs of eligible Grow merchants
  • Converting new merchants within their assigned market segment
  • Work with the Grow Operations Team to ensure applicants pass minimum know your customer (KYC) requirements

Customer Management

  • Liaise with the support and sales teams to ensure merchant inquiries are responded to within 4 business hours
  • Provide quality customer service to both Grow and interested non-Grow merchants
  • Build and manage relationships with merchants in their assigned segment to maintain high retention and repeat use rates

Product Reporting

  • Report to the program manager on any product features that can be improved (or bugs to be fixed) to better the merchant experience
  • Report to the program manager on any new features that can be developed to improve the merchant experience

Performance Tracking

  • Closely monitor the repayment behavior of the assigned merchants and report on regular basis to the program manager

Key Performance Targets

  • Meet targets on the number of merchants contacted on weekly and monthly basis.
  • Achieve pre-defined sales targets in terms of the number of Grow applications and the volume disbursed.

Merchant Inquiry Response Time

  • Respond to merchant inquiries within 4 business hours.


  • Keep standard sales reports up to date.

Desired Skills and Experience

  • Bachelor’s degree from a reputable university
  • 3+ years of experience in the financial services sector; preferably selling financial services products
  • Working knowledge of mobile payments products and solutions
  • Strong attention to detail
  • Strong organizational skills
  • Excellent problem-solving abilities
  • Strong track record of working well with their teams

If you meet the requirements, email your CV and cover letter with subject line “Grow Sales Associate” to